Within the global financial services sector, the battle for media/ industry attention is fever-pitched. We believe more so than any other time in recent history. The recent “fall” of the behemoth investment bank has given rise to many smaller players – I Banks, Broker-Dealers, etc. Both through talent acquired as a result of the “fall”, as well as additional product/ service offerings as a result of the market opportunity.
Strategic message development and aggressive corporate communications (news announcements, presentations, etc.), executive positioning (market commentary, Q&As, speaking opportunities, bylined articles, etc), proactive PR (feature stories, department/ desk highlights, etc.), analyst relations (reports, 3rd pty commentary, etc.), etc., are now necessary elements to stand above the fray.
Our practice specialists have particular experience in the following areas:
- Financial Services Brand Enrichment
- Executive Positioning
- Technology Showcasing
- Thought Leadership
- Litigation Communications Support
- Mergers & Acquisitions
- Restructuring
- Media, Media, Media!!!!